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ECCC 2021 | DMC and the Business of Comics: Harnessing the Power of Branding
Sat, Dec 4, 2021 5:00 PM - 6:00 PM WSCC 603
How should creators think about branding and marketing while making comics? It's tricky! Hip hop legend Darryl DMC McDaniels (Run-DMC Darryl Makes Comics) and Harvard MBA turned writer Amy Chu (DOTA2 Red Sonja Wonder Woman Poison Ivy) discuss the superpower of branding in the success of creator-owned content.
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