It’s Marvel’s world, and all of us just live in it — or, at least, that’s the case when it comes to the publishing plans for the House of Ideas, which these days expand far beyond just Marvel Comics.

Friday’s Marvel: Books of Future Past panel explores the new reality of Marvel publishing, with Marvel's VP of Licensed Publishing, Sven Larsen, joined by Abrams editor Charlie Kochman, IDW editor Scott Dunbier, Folio Society editor James Rose, and Penguin Classics publisher Elda Rotor, to talk about each company’s plans with regards to classic Marvel reprints, from the Penguin Classics Marvel line through the Todd McFarlane Spider-Man Artist’s Edition, and beyond. There’s going to be a lot to learn and enjoy from this one.

Popverse is going to be live-blogging the entire panel, taking note of the secrets dropped and the knowledge shared by this impressive collection of publishing luminaries across the next hour. If you’re wanting to keep up to the minute with the panel as it’s unfolding, bookmark this page and keep reading, but if you’re the kind of person who’d rather wait and see what’s happened after the fact, just come back in an hour and read the whole thing.

Throughout all of New York Comic Con 2022, Popverse is going to be keeping tup with everything that happen, from panels and breaking news to interviews and the best cosplay on the show floor. We’ll be sharing everything as it happens — including exclusive livestreams from the biggest panels at the show — so let us keep you in the loop all weekend.